Website Conversion Optimization
The graphic design is fine — what they really need is website conversion optimization using persona frameworking.
That’s where our team comes in.
Website conversion rate optimization is the process of fine-tuning a website to keep more visitors engaged, pull them through your website sales funnel, and lead them to take the action you want them to take.
Your website conversion rate is far more important than your traffic.
For a reduced price, we’ll keep your current graphic design and Content Management System (CMS) and:
- re-write your content using principles of persuasive website copywriting
- architect your content
- integrate our essential website elements
- and optimize your site for website lead generation.
And, of course, our money-back, 45-day turnaround website guarantee still applies.
Case Study: Apartment Aces
Chris Leschber’s Apartment Aces website was getting zero leads. Because his graphic design was fine and his website was built on WordPress, we simply provided website conversion optimization, rather than designing his site from scratch.
We performed full persona frameworking to completely rewrite his content, restructure his navigation, and add more pages.
After re-launching his updated website, he’s averaged 15 website leads per month.
Because he did nothing to drive website traffic, the first month after launching his site only received 137 visits, of which only 26% came from organic search.
Because of our search engine optimization copywriting, within four months his traffic was up to 589 monthly visits, of which 51.27% came from organic search — a 77% traffic increase.
Most recently, his website received 870 monthly visits, which generated 34 highly-qualified leads.